The City Guelph was honoured for excellence in communications last night at the Canadian Public Relations Society Pinnacle Awards in Hamilton.
The City’s multi-year communications campaign—Give waste a new life—to support the conversion of Guelph’s curbside waste collection system won the Pinnacle Award in the communication program (external communications) category. The award recognizes the very best communications programs that span various disciplines of the practice to help organizations achieve overall goals.
Communications Coordinator Marina Grassi, who led organizational efforts on the program, accepted the award on the City’s behalf.
“Excellent communications help government offer programs and services that truly reflect the needs of the community,” says Ann Pappert, Chief Administrative Officer. “This is especially true for organizations that have adopted two-way communications models, through which stakeholder input is valued and shapes outcomes. We thank the Canadian Public Relations Society for recognizing Guelph’s work towards communications excellence.”
Highly coveted, the Pinnacle Awards honour communication skills, public relations programs and tactics created and implemented by CPRS Hamilton members from all sectors of the communications profession: government, business, trade associations, industry, agency and not-for-profit organizations.
The City of Guelph has earned nine awards for communications excellence in recent years, including three Pinnacle awards.